Wayfinding strategy is so much more than designing a suite of wayfinding signage and choosing locations for them. For example, we consider things such as:
- What is the client scope?
- Are there cultural, historical or natural considerations?
- Is there a methodology to take the client through the 4D process of Discovery, Definition, Development and Delivery?
- Does the site require rebranding?
- What is the client expectation of the finished strategy?